
Byte London
Agenda
10:30am
Arrival & Coffee
10.50am
Welcome introduction
11.15am
Beyond video: What can digital products offer fans beyond the coverage itself?
11.50am
Value v Gimmick: Which features do audiences really love and how do you balance innovation with authenticity?
12.25pm
The fan journey: How can we apply product thinking to the fan journey itself?
12.50pm
In Real Life: How do we bridge the gap between mobile experiences and in-venue fan engagement?
1.15pm
LUNCH
2.00pm
Loyalty: Do our products really drive audience Loyalty?
2.35pm
Community: Building digital products that actually connect people (And why most products don’t)
3.15pm
Product Management in 2030: What will it mean and how is AI changing the nature of the role?
4.00pm
DRINKS
Speakers

Mark Shannon
Head of Digital Products,
DP World Tour

Andy Selby
Senior Manager - Gaming,
Premier League

Alan Miller
Senior Digital Product Manager, UEFA

Rebecca Aitken
ISV Account Manager UK, Amazon Web Services

Spencer Hudson
Head of Product - Sports Experiences, Sky

Erik Hartberg
Senior Product Lead,
Sky

Russell Barder
Head of Audience & Content, World Horse Racing

Claire Bowden-Hughes
CEO & co-founder, En2End

Richard Scudamore
Monterosa Director & former Executive Chairman Premier League

Iain Smith
Head of Product, Content Experience, ITVX

Peter Cassidy
Commercial Director,
Piing

Niall Hendry
Product Director,
Stats Perform

Jason McGilloway
Head of Fan Engagement - Commercial & Product, Monterosa

Carlo De Marchis
A Guy with a Scarf

Paul Bojarski
CEO,
Sceenic

Simon Christie
Senior Solutions Architect, Amazon Web Services

Russell Green
Vice President,
Yinzcam

